From Brooklyn, NY, Margo Staten is redefining what it means to create a haven of well-being within the confines of one’s home. As the founder and vibrant force behind Be Good to Yourself by Margo, she’s on a mission: “to help women declutter and build sustainable clean home habits,” transforming not just spaces, but lives as well.
Five years into her journey, she has discovered the blueprint for merging personal well-being with entrepreneurship, all while navigating the challenges of introversion.
Margo’s dream encompasses much more than professional success; it’s rooted in creating a balanced life filled with joy, presence, and the freedom to work from anywhere. “My dream life includes helping as many women as possible live in a clean, feel-good home,” Margo shares. As a single parent, she values the importance of being a present mother to her daughter, aiming to build cherished memories away from the relentless grind that once defined her life.
The genesis of Be Good to Yourself was not just a response to a personal need—it was a profound realization during a pivotal moment in Margo’s life. Following a difficult divorce and grappling with the suffocating effects of clutter and darkness in her own home, Margo embarked on an intense journey of self-reclamation.
“I went atomic on my space,” she recalls, a testament to the determination that propelled her forward. Through decluttering, renovating, and renewing her surroundings, Margo not only rediscovered peace but unlocked a path to mental and physical betterment.
Today, Margo is a decluttering coach, offering personalized guidance and support to women worldwide. Through her business, she extends her revelations about the transformative power of a tidy, lovingly curated home to others seeking solace and rejuvenation. Her approach is as much about decluttering physical spaces as it is about fostering emotional healing and resilience.
However, being an entrepreneur hasn’t been all smooth sailing for Margo, especially given her introverted nature. “I am an incredibly private person and hate sharing about myself and showing up on social media,” she admits.
Yet, Margo has ingeniously navigated her business’s social demands by adopting an alter ego for her online presence. This creative strategy has enabled her to maintain her privacy while effectively connecting with her audience, ensuring her message of hope and renewal reaches those who need it most.
Margo’s journey is marked by a conscious effort to step out of her comfort zone, a move that has brought her immense personal and professional growth.
Recording her first YouTube video was a battle against her fears, a moment she describes with palpable honesty: “It was more that many judicial people would see my video and think I was terrible and laugh at me.” Yet, overcoming this hurdle was a transformative experience for Margo, emblematic of her broader evolutionary journey.
Own your introverted nature; it’s a gift!
To her fellow Introverted DreamHers, Margo offers a message of empowerment and solidarity: “Own your introverted nature; it’s a gift!” Highlighting the uniqueness and strength being introverted brings to the entrepreneurial journey, she encourages embracing one’s core traits as assets.
To learn more about Margo Staten, visit her on Instagram.
Click here to read stories from other Introverted DreamHers.
