Her Dream

Samantha Kasbrick’s True Calling is Behind the Scenes

We want you to meet Samantha Kasbrick from Bedford, Nova Scotia, Canada. She is an Online Business Manager and has been in business for 2 years.

What does your dream life look like? Are you currently living your dream or still working on it?

Still working on it. My dream life looks like living oceanside and having a business that is so successful I am able to retire my husband from his 6-figure per year career.

Tell us about the work you do.

I’m an online business manager. I help coaches and online service providers organize, systemize, and manage their online businesses so that they can fully step into the role of CEO and stop feeling so overwhelmed.

What inspired you to get started?

I started out running my first online business as a holistic nutritionist but realized my true calling was behind the scenes working in and managing online businesses. 

I love helping business dreams come true by taking a huge load off business owners. I am also an Asana enthusiast and strongly believe that a project management system is essential to business productivity and success.

What’s a challenge you’ve faced along your entrepreneurial journey so far?

Feeling like I don’t have enough time to dedicate to my business. 

It is something I am still partly working on, but one way I have helped this is by hiring my own virtual assistant to offload some of my business’s work to. Outsourcing is essential to business growth!

Has being an introvert affected your business? 

I used to think I had to be an extrovert to thrive in the online business space, but I recently stopped forcing things (like sharing my life when I don’t want to, etc.) and I feel relieved knowing that it’s not necessary to be something I’m not. I want to show up as myself and they can take it or leave it!

What methods do you use to bring in new clients?

So far, it’s been through Instagram and referrals from current clients.

How do you define success for yourself and your business?

It’s already a success. Consistent income was the first step and I have achieved that. The next step is being able to retire my husband.

What advice would you give to other introverted women who are just starting their own businesses?

Be yourself and be okay with not being like the extroverted business owners that you see. They are loud, but you can still thrive in your own introverted way.

Thank you for taking the time to share your story. Where can our readers find more information about you?


IG: @samanthakasbrick

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